In their own words “MarketingExperiments.Com is an online laboratory with a simple (but not easy) five-word mission statement: To discover what really works. We test every conceivable marketing method on the Internet.”
The extent of their services ranged from primary data collection to extensive analysis. Since all the transactions were done online they required a system which could handle an exponentially growing database. One which would meet their current requirements and while giving them the flexibility to do so in the future as well.
They came to us with the need of a robust Content Management System. SourceFuse delivered a highly customized system to manage their ever increasing and complex information repository and help their customers reach their research more effectively. We also manage the system using our specialized delivery team giving spot-on SLA based service. This resulted in significant cost savings for MarketingExperiments.com of approximately 300%.
Services Provided:
Development of a customized CMS solution based on a robust Open Source Platform with features like:
Members Area
Search Engine Friendly URLs
Event Registration Management
RSS Feeds
Third party Integrations
Search
User Forums
Ecommerce with Custom Payment Gateway
Highlights:
Delivering and managing a complete hosting environment
Delivering and managing a Test and Configuration Environment
SLA based Managed service
The key benefits of this were improved cost efficiency, reduction of resources (financial and physical) dedicated to the problem and additional flexibility in terms of feature management.
